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"The Museum of London is collaborating with Lomography - the vibrant community dedicated to analogue photography - to create an eye-catching LomoWall display.

[…]

You can submit your best analogue photographs of London in the lead up to the 2012 Olympic and Paralympic Games to lomowalluk@lomography.com for possible inclusion in the exhibition. The LomoWall designers will pick the best images to be exhibited. For more information about submissions visit theLomography website.”

(source: http://www.museumoflondon.org.uk/London-Wall/Whats-on/Exhibitions-Displays/LomoWall.htm)